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dreaming up a web that works.

Tag: always be closing

The Personal Side of Ventures: The Exit

by Santosh

Santosh Dawara.

This month two close friends were offered a liquidation event in their respective ventures. A liquidation event, for the uninitiated is when your stock paper in a company is converted to actual money and is usually tied to going public, or to the sale of the company. Both events were vastly different. One event was here in India, another overseas. For employees and founders, the event is very welcome. Even if you’re tied into your venture for the long run, at some point you will spare a thought for where you’d want all of this to lead up to.

Apart from the economic upside of such an event, there is a deep personal side. Think of it as an outcome tied not only to have worked hard, but also to having made the same decisions differently. As I recalled the decisions one of my friends made that led up to the outcome, there were visible choices – many times having said ‘yes’ to a path, other times having said ‘no’.  The decisions where you refuse a path are usually the critical ones.

To help understand this better, I remember discussing a job option with one of them where in hindsight, the employer would’ve clearly hired him simply for his skills and nothing else. In many cases, we won’t know what we’re losing out on having simply made the size of the paycheck pivotal to the decision. The friend in question bravely said no to the option at hand and instead decided to wait for his blue sky opportunity. Shortly thereafter he joined the company that gave him the liquidation event we’re celebrating today a good five years down the road. His choice was vindicated and handsomely. But we could not have known that for sure.

I’d admit that luck had a role to play only if I could alter the definition of luck to include his aspirations and the actions he took to go towards them. Then that is a viable definition of luck. In my book there isn’t much room for overnight successes. In addition to those decisions, working at a startup demands a self-rewarding nature amongst other things. Why so? It’s hard to take on a challenge where your role inherently requires you to convince others of something you believe in and can’t tangibly show, engineers being no exception. There will be confusing times where ideas are orphaned, thoughts aren’t clearly spelt out, where the product is  vapor ware while you work to make it more compelling. At these times only you can reward yourself and keep things going.

Finally, while you won’t be able to precisely determine what size your exit will have but you must believe that it can be big enough to tie up all of those little decisions together. When it does happen, never mind all that could have gone and did go wrong. Simply congratulate yourself on a job well done.

Interested in Acquiring an Online Movie Tickets Technology? This will help.

by Santosh

Santosh Dawara.

Movie tickets services for India have recently found renewed interest in papers and popular media. Entrepreneurs approach me expecting help with creating one. I think that’s great. Also, the technology behind the movie tickets service BookEazy.com is still a viable option to help you get to market early. This post is to help you clarify your priorities before you were to assume that having the technology alone is the key to help you break into the market.

The market is primarily divided into two multiplex backends – ShowBizz and Vista (resold by BigTree). Any movie tickets service would need to plug into both of these technologies to address the complete multiplex market.

It makes sense to talk about redeploying BookEazy, or building it from scratch, after you’ve signed an operating contract with a local or national multiplex chain. Why so? Most multiplexes will issue access to their backend test service only after an operating agreement is in place. Or at least a verbal yes is given by the multiplex to test your technology with their backend. Also, if you’ve been able to reach out to any of the individual technology vendors to get a multiplex test backend (ShowBizz, or Vista resellers BigTree) that will work too. Essentially, without a test backend you cannot conclusively establish the viability of any online movie tickets technology, including BookEazy (learn about how it works).

In addition to the automated booking process, BookEazy also has a manual booking and reconciliation mode which allows you to sell tickets independent of the multiplex backend. Here too, without an operating agreement in place it won’t make sense for you to deploy this technology. I’d be happy to arrange a demonstration of this manual mode if you’d want that.

Look forward to being in touch when you have agreements in place.